Personuppgiftspolicy | Performance Attitude

Policy for Processing Personal Data

Performance Attitude values your privacy. You should feel secure when entrusting us with your personal data. That is why we have established this policy, which is based on current data protection legislation and clarifies how we work to protect your rights and privacy. The purpose of this policy is to inform you about how we process your personal data, what we use it for, who has access to it, and under what conditions.

Background and How Performance Attitude Uses Personal Data

Your personal data is primarily processed by us to fulfill our obligations to you. Our approach is to only process the personal data necessary for the purpose, always striving to minimize the use of sensitive data. We also need your personal data to provide good service, such as case management, follow-up, information, and marketing. We may also need your data to comply with legal requirements and conduct customer and market analyses.

Personal data is not stored longer than necessary, considering the purposes of the processing. Factors determining the retention period may include active billing relationships or other service use. When terminating a subscription, personal data will remain for up to 12 months before being deleted.

Responsibility

Performance Attitude AB, 559093-2058, is the data controller, meaning we are responsible for how your personal data is processed and for protecting your rights.

Guidelines

Personal Data Processed by Performance Attitude

Performance Attitude only processes personal data when necessary to fulfill contractual or legal obligations. Examples of personal data we process include:

Name
Address
Email address
Phone number
Fax number
Personal identification number
Username
Bank-related information (e.g., direct debit, internet banking invoices)
Information you voluntarily provide
User-generated content you publish

Purpose of Processing

Performance Attitude processes personal data within the scope of its operations for the following purposes:

Creating a subscription
Maintaining your subscriptions, updating contact information, etc.
Managing customer interfaces, identity, and customer log
Billing subscriptions and distributing invoices
Handling complaints
Managing support cases
Sending welcome information
Sending operational information
Sending webinar invitations
Offering subscription/service updates
Sending newsletters
Assisting customers with billing information
Sending offers and information
Identifying new leads and business opportunities
Assisting police and other authorities in crime prevention
Creating opportunities for new contacts and business possibilities

Legal Grounds for Processing

The legal grounds for processing your personal data are as follows:

For points 1–12, the legal basis is to fulfill the contractual agreements between the parties.
For points 13–14, the legal basis is that Performance Attitude's interest in processing your personal data outweighs the data subject's interest in protection against privacy intrusion.
For point 15, the legal basis is Performance Attitude's obligation as the data controller to fulfill legal requirements.
For point 16, the legal basis is consent, where the data subject has actively and unequivocally agreed to the processing of personal data.

How Performance Attitude Obtains Your Personal Data

Performance Attitude seeks to obtain your consent before processing your personal data. You consent to processing by using our services or accepting our general terms and conditions.

We may also access your data in the following ways:

Information you provide directly
When you subscribe to our services
When you express interest in our services
When you sign up for our events, such as breakfast seminars and webinars
When you sign up for newsletters and other mailings
When you respond to surveys and questionnaires
Information registered through your use of our services
Information we obtain indirectly from your supplier or operator
Information recorded when you visit our website
Information we receive from public records
Information obtained when you contact us, apply for a position, visit us, or otherwise reach out

Your Rights

As a customer and user of Performance Attitude's services, you have the following rights:

To object to certain processing of your personal data or ask questions
To request a copy of the information we have stored at any time
To request corrections of your data in case of errors

Performance Attitude has appointed a Data Protection Officer (DPO) who can address your questions.

To assert your rights, you can contact Performance Attitude via +46 70-328 28 27 or other available contact channels on our website www.performanceattitude.se. Such requests must be made in writing and signed.

Is Your Personal Data Processed Securely?

Performance Attitude has developed procedures and working methods to ensure your data is handled securely. Only employees and others within the organization who need the data to perform their duties have access to it.

For sensitive data, special routines and access controls are in place to provide a higher level of protection for your personal information.

Our security systems are designed with your privacy in mind and offer a high level of protection against intrusion, destruction, and other changes that may threaten your privacy.

Data Processing and Transfer of Information

Our approach is not to disclose your data to third parties unless you have consented to it or if it is necessary to fulfill our contractual or legal obligations. When disclosing personal data to third parties, we establish confidentiality agreements or ensure that an adequate level of protection (e.g., Privacy Shield) is met and that the data is handled securely.

Personal data obtained and stored by Performance Attitude is transferred to subcontractors. Our subcontractors manage and analyze personal data on behalf of Performance Attitude, covering areas such as service delivery, billing, and goods handling.

Our subcontractors operate in accordance with the Data Processing Agreements established with them to ensure the correct handling of personal data with regard to privacy and information security. Performance Attitude is the data controller for all processing of personal data conducted by these subcontractors on its behalf.

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